Purpose-built AI for UX research. From the moment a participant applies to the moment a finding compounds across studies. Not another generic AI tool — a research-grade intelligence layer.
Human interviews produce the best insights. But they don’t scale. And the tools teams reach for to fix that create new problems.
Every session needs a trained researcher. More interviews means more weeks, not more confidence. Global research requires native-speaking moderators per market.
Days of manual analysis before anything reaches a stakeholder. Past research buried in folders, not decisions. The insight that would change your roadmap is sitting in a transcript no one has read.
Treats all participants as identical. Skims transcripts — insights buried deep never surface. Can’t be verified — hallucinated patterns look identical to real ones. Inconsistent by design.
Developed by researchers and AI engineers, Askable AI is purpose-built for research with capabilities generic AI tools can’t match.
Runs interviews at scale, in 17 native languages, 24/7. Adaptive follow-ups, real conversations, no scheduling bottlenecks. Two AI agents per session — one conducting, one note-taking.
Every statement extracted, scored for evidence quality, and tagged with full participant context the moment a session ends. Findings connected across interviews, studies, and time.
Ask anything across your entire research history in plain language. Every answer traced back to the person who said it, with exact quotes, quality scores, and video clips.
Define your objectives and run adaptive AI-moderated interviews with verified participants. The AI works through your objectives with each participant, adapting based on what they actually say. It knows when to dig deeper and when to move on.
Asks your research questions naturally with contextual follow-ups
Detects hesitation and probes deeper when it matters
Video-records every session with full transcript and evidence scoring
17 native languages from a single study setup — no separate moderators
"Being able to interview 100s of real humans in such a natural way to supercharge the discovery phase is something most teams are dreaming of — at scale, fast and with high quality."
The AI Engine processes your research data, continuously enriches it, and stores it — ready to query at any time. Every meaningful statement extracted as a specific, verifiable finding linked to the exact quote, participant profile, and video moment.
Every piece of evidence is scored across five dimensions — the same way a skilled researcher would intuitively. Spontaneity, specificity, novelty, clarity, and behavioural grounding. Strong evidence drives conclusions. Weak evidence doesn’t get surfaced.
"I had a $200 cart, spent 20 minutes looking for shipping costs, and just closed the tab."
Volunteered unprompted. Specific — dollar amount, time, exact action. A real behaviour, not an opinion. Score: high signal. Surfaces in your insights.
"Was the checkout frustrating?" "Yeah, I guess so."
Prompted by a leading question. Vague — no specifics. An opinion, not a behaviour. Score: low signal. Not surfaced in your insights.
AI-moderated interviews, evidence-scored analysis, and compounding research intelligence — packaged for teams who want to start with AI research today. Talk to us about the AI Pack.