UserTesting vs Askable: a side-by-side breakdown
UserTesting
Research Methods
AI Moderated Interviews
Prototype testing (with password protection)
Gated
Surveys
Card sorting & Tree testing
Gated
Remote interviews (moderated)
First click testing & 5 second testing
Live website testing
Granular reporting (heatmaps, path analysis, & more)
Gated
Transcripts & note taking
Gated
Tagging, highlights, and clips
AI capabilities
Purpose-built & fine tuned for research
AI Moderated Interviews
Multi-language AI support
Evidence-backed insights in <60 seconds
AI-powered analysis on all methods
Self-improving AI agents on autopilot
Participants & panel
Owned panel with participants
Participant coverage
35 countries
5,300+ cities
Participant turnout rate
60-70% industry avg.
97.8% guaranteed
Active niche recruitment
Custom screeners & NDAs
AI fraud detection and quality control
Global research delivery
End-to-end research delivered in any language by local experts
Continuous insights on autopilot, with AI
Multi-language research execution—run projects in any language, in any country
Platform & Access
Unlimited seats & no feature tiering
Enterprise ready (GDPR, SOC II, and more)
24/7 customer support, no extra cost
One contract, no hidden fees
All features available in base tier