Product managers, designers, and researchers are all running their own studies now, often without anyone in the room whose job it is to catch a bad participant before they become a "finding." That gatekeeping function didn't move to someone else. It just disappeared.

​Join us for a conversation on participant quality, with Michele Ronsen, the founder of Curiosity Tank, a consulting and education firm specializing in human-centered research, design development, and AI-informed products, and Josh Horsman, Askable's Head of Customer Success. Together, they will discuss:

• ​How to define the right people for a study (not just "five users from the panel").
• ​How to write screeners that catch fraud before it ever reaches a session.
• ​The specific technique Michele uses in every single screener to filter out people who aren't who they say they are.
• ​How Askable catches fraud before it ever reaches a session.

​Who it's for
Whether you've got a research team backing you up or you're running studies solo, this is about the decision that happens before the decision: who you're actually talking to.

​Guest speaker
Michele Ronsen is a professional user researcher, designer, coach, and educator with 7,000+ hours of adult design and user research teaching expertise in academic institutions and 20+ years of corporate training, workshops, design, and research for Fortune 500s, startups, and frontier AI organizations. A few of the many clients of Michele's consulting firm, Curiosity Tank, include Slack, Stripe, Amazon, and Cohere.

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