The AI Diagnostic for Insight-Driven Teams
Fifteen questions across five dimensions. See whether your team is using AI for speed and rigour, or trading one for the other, and get your maturity profile in minutes.
Your maturity shape across the five dimensions.
Built by practitioners. Validated in the field.
The framework extends an established research maturity model into an AI-specific diagnostic, then pressure-tests it against 30 interviews with research, product and design leaders across the UK, US and APAC.
Five dimensions, scored across five levels of maturity.
Every dimension climbs the same scale, Reactive to Leading. You'll see exactly where your team sits on each, the priority moves to level up, and how you compare to the teams we studied.
See how this framework plays out with real teams.
The diagnostic gives you your score. The report is the optional deep dive: how product, design and research teams across three regions actually use AI, the complete framework, and what separates teams getting real value from teams just generating noise.
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Find out where your team stands.
15 questions, about 10 minutes. Your level, your priority moves and how you compare.
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